Facebook Press Release

John Crawford Marine – Qld’s Used Boat Specialists since 1964 have now joined the Facebook movement.  Matthew Hodson, Managing Director of John Crawford Marine said that “with the ever increasing speed of the internet and the advances in technology, joining Facebook was a natural progression for John Crawford Marine.” Also our customers are interested in keeping up to date with our stock movements including price changes and new listings daily. The company has over 2,600 families receiving our weekly Enewsletter but with good stock hard to find, buyers want to know about new listings even quicker to avoid missing the boat of their dreams.

Facebook is joined by invitation which means John Crawford Marine can look after the customer base that it chooses and the customers then feel they have been notified more personally rather than just an Enewsletter sent to the masses. Mr Hodson said “Enewsletters will still remain an important way of us informing our loyal customer base of issues relating to Marine News, but Facebook is live and interactive 24 hours a day.”

John Crawford Marine advertises in over 8 of Australia’s leading boat sales sites and this full time task is maintained by Sheree Laurie who has also managed the integration to Facebook. “We are now confident that our reach to potential and existing customers is second to none in terms of marketing used boats” says Sheree. Although it is full time job for Sheree to maintain, “the customer’s feedback is always positive, as most dealers and brokers do not make the effort with online photography, explanation of product and disclosure of condition” said Mr Hodson.

To keep up to date with John Crawford Marine’s quality stock, join us on Facebook www.facebook.com